Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Trenton Smith · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This is a very simple and straightforward app that allows you to keep track of all the important birthdays in your life. You can create reminders, change color schematics, mark high priority birthdays, and see exactly how many days it is until someone’s birthday. My favorite part about this app is that NO data is collected! In a world where every move we make is tracked, it’s nice to find an app that helps me store information and not have it tracked. I would purchase again.
It’s a simple and basic app that does what you need it to (reminder for someone’s birthday coming up). It works better than using Google Calendar since it’s dedicated to a specific usage. However, it would be great with a few more key features, such as search function and being able to input more details about the friends such as their interests, what gift you had given them before, and/or how their birthday was celebrated each year and being able to add to it.
This app is extremely easy to navigate and quickly add birthdays. I love that you can choose from various color schemes and that the upcoming age and number of days until an entry’s next birthday are displayed. When entering a birthday, adding a reminder can be selected, but it would be nice if there was the option to add an email &/or cell number where the reminders would be sent. In addition, it would be great to have the ability to select when or how far in advance this would be done. Overall this is a simplistic way to keep everyone’s birthdates in one place and always have them at your fingertips.
No account setup. No ads. No data collection. And no in-app purchases. JustBirthdays! JustBirthdays! is a simple and fun way to track up to 60 uniqu...