Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Joymode, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I’ve been a Joymode member for 2+ years, and I was once their biggest fan. Over the last year or so the company has been on a steady decline. Bundles got watered down, customer service became less helpful, prices got too high. (quick example, rented a sous-vide bundle for a dinner party, vacuum sealer didn’t work so I had to go and buy one as to not ruin the party. Customer service said sorry we can’t help, and gave me $15 to spend on extras for my next bundle....) This never would have happened in their early days. Was happy to pay a $30 monthly subscription for access to bundles but they’ve since added “premium bundles” (which are essentially the exact same as their early bundles) that I’m sure out price most of their members. So now on top of a $30 monthly fee yyou can pay up to $90 per bundle. Just no longer makes sense financially for most people. Plus, they don’t get new bundles nearly often enough so you’re always renting the same stuff. Hope they figure out a more viable way to make money soon, they’ve really taken the “Joy” out of Joymode.
My New Years resolution was to bring in more Joy and Joymode has helped me achieve that in spades. We have hosted karaoke and outdoor movies, made homemade pasta and deep cleaned our home. Bingo, camping, and silent discos are all coming up. The deliveries are prompt (I love how much they communicate about drop offs and pick ups) and customer service has been a 5-star experience. I love this company so much I’ve told all my friends. Feels like I’m in on a best-kept secret. Keep up the good work Joymode! You make me crazy happy!!
The first time I used Joymode it was pretty seamless with my custom bundle for my party. It was after they picked up the rentals that I saw they charged me a $99 fee. I immediately messaged their customer service about it and they said it was a membership fee charge. Immediately asked for a refund and it came back through within a week. Come to find out though that if I ever wanted to use their rentals again I would have to pay the $99 membership fee and the cost cost of the rentals as well. Sorry, but I don’t think a simple rental of towels, cooler and umbrella should have to cost me over $140. I will not be using Joymode again & I’ve made it clear to my friends that this is how they run their business.
A club for real-life joy. Elevate your everyday moments with curated product bundles delivered to your door and picked up when you’re done.