Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Cedar Valley Irish Cultural Association, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The shuttle information is buried in the general information menu. The schedule is hard to follow. On my app it looked like it was in alphabetical order. Recommend having options to order by time. Also recommend option to filter by stage.
It is impossible to sort events in chronological or venue order. If the filter option is engaged at all it takes up the entire top half of the screen. This effort could barely be classified as beta, yet alone completed.
This app needs to be updated, it is showing last year‘s dates and events!
Iowa Irish Fest for iOS is your guide to Iowa's largest Irish festival, held in downtown Waterloo. Experience all that the festival has to offer by ex...