Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Goblin · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I understand the concept of free then pay in the game world but feel the pay request should have some sooner. After finishing about 14 levels a request to pay for more gameplay arrived. At that point I am enjoying the game so I go for it. To find I get 1 more level only, fiendishly hard and not as logical as the prior levels really cheesed me off. Game over unless I collected 15 green vials or pay more. Options due to being short 2 vials - play over and hope there are 15 green vials to collect or pay more money.
This game follows the same business model as many other escape games marketed on the App Store. The player is given 10 free escape puzzles, which may be presented as rooms, scenes, events, etc. After the 10th puzzle is finished, the player is told that it will cost X dollars to continue. [Note that most developers don't mention how many additional puzzles you'll receive.] At this point, usually the player is invested in the storyline and/or has been acquiring collectibles to use for additional puzzles, so it feels like there is something to lose if he or she doesn't continue. The good news here is that the cost for the full version is only $1.99, rather than the $2.99 frequently charged by other developers. Further, the storyline effectively drives gameplay from one scene to the next, so there are indeed shades of James Bond throughout. The game doesn't rely on minigames so much as looking for individual items then figuring out what to do with them. Overall, I was pleased with the quality of the game and enjoyed the trial, but not enough to purchase the full version. I encourage you to download the trial and decide for yourself whether it's a keeper.
This is a well-designed game of challenging puzzles, that aren't extremely difficult, but they do make you think. Some reviewers are annoyed about the in-app purchase requirement for game levels 10 and beyond, but the first 9 levels will keep you playing for a couple of hours (unless you cheat yourself by watching too many of the 'help' walk-thru videos).
Can You Escape - Deluxe Out Now! Welcome to the world of intrigue and spies! In this new room escape game you are a secret agent with a duty to save...
| Name | Price | Type |
|---|---|---|
| Remove Ads | $0.99 | One-time |
| Bonus Levels 2 | $0.99 | One-time |
| Bonus Levels 1 | $0.99 | One-time |
| Ampoules | $0.99 | One-time |
| All-In Package | $1.99 | One-time |