Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Laya Healthcare · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I have been trying to submit a claim for reimbursement for 3 days. First, it let me do the photo and enter in details, then it blocked me from selecting what kind of treatment it was. Today, I upload the photo and I cannot input anything! What is going on with this?!?
This app is doesn’t offer the basic functionality stated on the online website, which funnels you to it. The form validation doesn’t work when adding bank details for reimbursement, and doesn’t offer any tooltips or information on how to resolve the problem.
At laya healthcare we are constantly trying to make things a little easier for our members and our recent app update allows you to manage your health...