Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗NBCUniversal Media, LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I just want to enjoy the SNL sketches. I’d rated you 5-stars. I don’t want my info sold. I don’t want ads targeted to “my interests”. It is fun just to look at a sketch next to the one I just watched. At 70, I’ve watched SNL since it started. I’m on the site to see the sketches, nothing more. I regret that you have to pursue this “profile” model to harvest money from your data lists. Much like “iTunes” that tries to trick you into signing up for a $$ MONTHLY fee to get “millions of songs”. I love SNL, However, I am just tired of having my data spread all over the cloud-estsphere. I good, I’m gone.
With the latest update the app requires that you establish a user profile/account with NBC. I refuse to do that. I just want to be able to view clips from Saturday Night Live like I used to but now I can’t. Displeased with SNL’s big brother approach to sharing its content. Will likely be deleting the app now since it’s unusable to me in its current state. Update: I appreciate you’re reading and responding to my initial review; however, you’re still missing the point entirely. I never asked for and do not want your suggested viewings. I have been a fan of SNL since I was old enough to watch it. As a teen I attended several live performances at 30 Rock. In fact, before I could drive a car (and well before internet existed) I used to take a train to NYC from CT to watch archived tapes of episodes in their entirety. As I stated previously, the last iteration was better and usable. The current one requires information that I don’t want to give and for reasons that I don’t agree with so I’m no longer willing to use it.
Wonderful concept and a must for anyone who grew up watching SNL, but the app is terribly buggy and rarely works properly. Videos start playing twice with a couple seconds delay making it impossible to listen to due to the audio overlap. Videos start playing without selecting any. When a video is selected it plays something completely different (really frustrating). These are some of the obvious ones. Please fix these issues - it seems that the developers put out frequent updates (which is a good thing) but the updates seem to fix old bugs and introduce new ones. I can't imagine this app being overly complicated as far as the developers are concerned (basically a simple video archive) so for the life of me I can't fathom why after all this time (the app has been around for a while now) why it's still as bad as it is. Fix it so it works properly and I won't hesitate to change my rating from 2 to 5 stars and I am sure folks like me, who have been a loyal fan of the show since the 70s, will do the same.
The SNL Official App brings over four decades of live comedy to your fingertips with clips of classic sketches and digital exclusive videos from every...