Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Gray Television Group, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I have this app on AppleTV. Every morning I attempt to watch this channel live through the app, it only works 1 out of every 5 attempts.
Huge massive battery drain. Slow and buggy on the recent update.
When first downloaded app was useful and current. However for over three weeks app has not been displaying current live stream. It's a repeat of what happened weeks ago. How am I supposed to be updated if I'm three weeks behind?! Please update. I like to live stream when I'm not at home to watch the 10pm news.
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