Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Unbound Medicine, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Just want I needed after spending so much time and effort on other resources!! Fantastic streamlining and treatment plans!! Love it
I can’t live without this app. Best app I’ve used so far. Definitely a top 10 in my folder. I am a finishing nurse practitioner student and I cannot express how much I love this app.
I have had many of their products in last few years at about 60 an app. iOS 11 comes along and they are the ONLY app publisher that didn’t update their product to work in iOS 11. Their solution - rebuy every app to the updated iOS app. I bought the standalone non subscription app to prevent downstream costs with a huge upfront cost. Egg on my face huh. Unbound had 2 years to update all their apps but chose to gouge their customer base!
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