Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Cosmoblue Canada Ltd. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I’ve been sporadically trying to log into my account for over a month, and every time I get an error code. I understand there can be bugs in an app, but from reading other reviews, this is a very common problem. This app is completely broken, and should not be downloaded by anybody until it has been fixed.
Only works 50% of the time - purchase or rental. Takes your money or Scene points immediately but when go from the website to your app and click My Library and press play... nothing happens except a pop up error message: The operation could not be completed. I want my Scene points back.
It’s stupid that there is no option to rent or buy WITHIN the app itself!! What’s the point of telling me to “download the Cineplex Store App!” only to receive “Grab the best deals on our website and earn SCENE points. Then watch anytime, anywhere from the app.” Download the app, but then go online to select and purchase your movie. Using the app solely for the purpose of watching the movie is ridiculous. And the fact that there is no search function?! Why bother with this app at all?!
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