Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Kiyoshi Koike · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
it is a very simple drawing tool. with a one button erase (yay!). Exactly what I needed to replicate a boogie board. What’s left out of the description is that it includes ads…. the watch a long game demo ads. The speed of the erase is lost in the amount of time it takes to wait out the game preview. One point off for now disclosing that it is ad supported without any way to pay to get an add free version
BlackBoard is a simple, fun drawing app that lets you doodle on a chalkboard using your finger — just like real chalk. Features: • Draw with 4 chalk...