Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗meagan nielsen nielsen · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Downloaded game got nothing but ads, couldn’t even see a demo. I tried to see if when i purchase for 4.99 it would work, but nope still nothing but ads cant even get into the intro to the game. I want my money back and the developer shouldn’t even be allowed to have any apps in the app store cuz this is a waste of time and money. I wish there was a button for negative stars!!!!!!!!
Piece of crap game! Just a bunch of ads and asking you to purchase!
This is a waste of time and a piece of crap of game!the game keeps putting ads every 2 seconds like really and why do u even have to pay for the little monkeys and big monkeys when there the same!☺️
Part 1 of this epic adventure has begun! Collect bananas, avoid dangers, and blow things up!!! Monkey kong runner in a jungle temple world. Super fun...