Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Empire Education Group, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Literally never works and always crashing. Numbers do not be accurate. I had to change my password 99 times when I know my password.
This app doesn’t work 90% of the time. Constant logging you out and crashing. The school itself is something you can get good things out of it but it’s not the best. It doesn’t seem like they will be fixing this app anytime soon and yet the instructors want you to use it but it doesn’t even work.
The app is slow, choppy, and just crashes every other week. You have to change your password all the time because it won’t save your data and logs you out, but only Half way. So you’re not able to access your information but you can’t log out.
Welcome to myEBS. myEBS is the official mobile student application for Empire Beauty School, bringing you a suite of student information services str...