MidWestOne Bank

MidWestOne Bank · iOS

MidWestOne Bank

Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.

Paid-ad activity not yet verified
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01 / Creative research

Turn the unknowns into a research plan.

01

Check the acquisition promise

Read the store headline, screenshots and description. What problem is the app promising to solve?

Study the storefront
02

Look for ad evidence

Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.

Browse observed advertisers
03

Separate demand from paid growth

Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.

Review the market context

02 / Storefront & product

Where the click lands.

Study the product story and store experience behind the acquisition funnel.

Screenshots

MidWestOne Bank screenshot 1MidWestOne Bank screenshot 2MidWestOne Bank screenshot 3MidWestOne Bank screenshot 4MidWestOne Bank screenshot 5MidWestOne Bank screenshot 6MidWestOne Bank screenshot 7MidWestOne Bank screenshot 8

03 / Market context

The business behind the app.

Keep revenue, downloads and store rankings separate from advertising performance.

How Much Does MidWestOne Bank Make?

Monthly Revenue
$1.0K
Annualized estimate
$12.0K
Per Download
$1.00

Platform Performance

🍎iOS
Revenue
$1.0K
Downloads
1.0K
Rating
4.7 (10,183)

Rating Distribution

4.7
★★★★★
10,183 reviews
5
4%
4
1%
3
3%
2
9%
1
84%

Top Countries

🇺🇸 US🇳🇬 NG🇨🇦 CA
Reviews (3)
★★★☆☆eaboender4/9/2022
Great Bank! App needs work

I have gone through MidWestOne since first starting opening a checking account as a teen. Throughout the years, the app has progressively gotten less user friendly. Before the update changing the logo, I had zero issues with the app and it worked great! Recently I was affected by the issue causing the timeout error, but it was fixed in the last patch sent out!(Awesome!) My main and only concern with the app currently is the quick access bar at the bottom (Accounts/Transfers/Deposits/Profile) will not load after clicking on it. After selecting an option on the bottom other than the main accounts screen, it will send me to a blank screen where the option I chose should be but isn’t, causing me to have to completely close out the app and resign back in (along with the security feature) to even get back to the original accounts screen. I can occasionally get the profile screen to load up, but am completely unable to do transfers and deposits. Hope this gets fixed soon!

☆☆☆☆Cmdrfyre10/27/2021
Go back to the old user interface please

This app was fine for a while, but then they changed the whole app for the dramatically worse. It used to be smooth, responsive, and it actually looked like it was made to be a phone app. Now it looks and acts like a very slow webpage. Many buttons were replaced with links that are difficult to hit the first time and even if you do get it the first time, it either takes a couple seconds to register or you have to tap it again. In addition, the most recent update(s) has caused me to be signed out every time I close the app even though “remember me” is checked, and when I do sign in it loads for a second then immediately kicks me out for “inactivity” and I have to sign in again. The update also somehow managed to break the mobile deposit feature, so now there is only a button for taking a picture of the back of the check. It won’t let you deposit the check since you need to submit a picture of the front of the check, but the option to do that no longer exists. Kind of ironic that this update broke the mobile deposit feature, since the update notes proudly state that the mobile deposit experience is better than ever. Sure. Please go back to the old version of the app, or at the very least just fix the growing list of broken features.

☆☆☆☆Too*Bad**12/11/2020
Poor App (Horrible update)

Update: MidWestOne no longer works if you are using a VPN for privacy. I will have to cancel my accounts with them and very upset. I had to tap my screen 15 times before it finally took a photo for deposit. I honestly was going to give up. Face ID no longer works. Now I have to enter my password, which I was forced to change to something I now have to look up where I wrote it down. New password had to be 10 characters, had to be some of these but can’t be this. Frustrating. Such a poor update that this might force me to change institutions since 100% banking is online now.

Version History (36)
25.2.04/23/2026
25.1.012/2/2025
23.1.73/20/2025
23.1.011/6/2023
20.3.21/7/2022
20.3.110/19/2021
20.3.06/4/2021
20.2.02/1/2021
20.1.1319/28/2020
20.1.1309/20/2020
Available In (104 Countries)
🇺🇸 United States🇦🇺 Australia🇨🇦 Canada🇨🇳 China🇫🇷 France🇩🇪 Germany🇬🇧 United Kingdom🇮🇹 Italy🇯🇵 Japan🇰🇷 South Korea🇩🇿 DZ🇦🇴 AO🇦🇷 Argentina🇦🇹 Austria🇦🇿 AZ🇧🇧 BB🇧🇪 Belgium🇧🇲 BM🇧🇷 Brazil🇧🇬 Bulgaria🇨🇱 Chile🇨🇴 Colombia🇨🇷 CR🇭🇷 Croatia🇨🇿 Czech Republic🇩🇰 Denmark🇩🇴 DO🇪🇨 EC🇪🇬 Egypt🇸🇻 SV🇫🇮 Finland🇬🇭 GH🇬🇷 Greece🇬🇹 GT🇭🇰 Hong Kong🇭🇺 Hungary🇮🇳 India🇮🇩 Indonesia🇮🇪 Ireland🇮🇱 Israel🇰🇿 KZ🇰🇪 Kenya🇰🇼 KW🇱🇹 Lithuania🇱🇺 LU🇲🇴 MO🇲🇬 MG🇲🇾 Malaysia🇲🇽 Mexico🇳🇱 Netherlands🇳🇿 New Zealand🇳🇬 Nigeria🇳🇴 Norway🇴🇲 OM🇵🇰 Pakistan🇵🇦 PA🇵🇪 Peru🇵🇭 Philippines🇵🇱 Poland🇵🇹 Portugal🇶🇦 QA🇷🇴 Romania🇸🇦 Saudi Arabia🇸🇬 Singapore🇸🇰 Slovakia🇸🇮 Slovenia🇿🇦 South Africa🇪🇸 Spain🇱🇰 LK🇸🇪 Sweden🇨🇭 Switzerland🇹🇼 Taiwan🇹🇭 Thailand🇹🇳 TN🇹🇷 Turkey🇦🇪 UAE🇺🇾 UY🇺🇿 UZ🇻🇳 Vietnam🇧🇴 BO🇰🇭 KH🇪🇪 Estonia🇱🇻 Latvia🇵🇾 PY🇦🇫 AF🇬🇪 GE🇲🇦 MA🇲🇿 MZ🇲🇲 MM🇧🇭 BH🇨🇾 CY🇲🇹 MT🇷🇸 RS🇧🇯 BJ🇧🇫 BF🇨🇲 CM🇨🇮 CI🇯🇴 JO🇱🇦 LA🇲🇱 ML🇸🇳 SN🇹🇿 TZ🇺🇬 UG🇿🇲 ZM
Supported Languages (1)
English
App Details

MidWestOne mobile banking provides a simply better way to manage your money, transfer funds, pay bills and more! Enjoy 24/7 access to your accounts an...

iOS App ID
686648506
Content Rating
4+
Min OS
15.0
Size
21.3 MB
Publisher
MidWestOne Bank
US