Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Efrem Agnilleri · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This is a really cool way to find things to do. My friend recommended that I download it and I’ve attended two events so far and had a really goood time. I want to keep exploring more events and groups.
A friend recommended this app and I have been to a few outings and loved each one! Their launch party was a blast!!
The new way of making old friends. Outies connects you with real events and real people in your neighborhood. No feeds. No doomscrolling. Just a simpl...