Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Alastair Rampell · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The app is slow. I don’t know why it has to connect to the Internet to work. There’s no reason why this shouldn’t just be a local app. If the connection is bad, this thing runs frustratingly slow. After this last update an entire being was lost. You get what you pay for.
Great simple little app. Makes it easy to track all kinds of shot data without using the old notebook method. I hope this takes off!
This will save me the $7-10 per day of fancy coffee, AND I get to parade around in my robe! Must have in cold weather!
Dial in better espresso, one shot at a time. Espresso Shot Log is a focused espresso tracker and coffee journal for home baristas. Record the variabl...