Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Kate Lee · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Can you add the following items: ability to select image from photos, bean info (reseller, price, bag weight,), add a field in the pulled shot for recommendations to improve the next shot, ability to modify a saved shot, pre-infusion bar, add ability to note what type of puck screen is used, ability to sync my iPad info with my iPhone. These mods would have me score this as a 10.
I found how you create a new roaster - gotta scroll to bottom of list- next how do you edit and already created roaster - lol
Dialing in a new coffee often means starting from scratch. After several test shots, you finally find a recipe that tastes great. But weeks later, wh...