Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗The University of Michigan · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
When I walk in nature, I prefer to use this over other apps like Seek. It provides so much more information than similar apps. Highly recommend!
Only has one picture. Minimum required to identify plants is 4. 1 flower 2 leaf 3 bark/stalk 4 close/farway
This app was created by the folks who support research at U-M’s LSA Technology Services. It’s great for scientists and informed amateurs who can navigate the world of science names and terminology and want to explore the flora of the Great Lakes State!
The Michigan Flora is a trusted resource for learning about and identifying the plants of Michigan and is now available as a mobile app. Explore nativ...