Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Lakeland Library Cooperative · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I have my children’s cards in the app along with mine. The app mixes up usernames and card numbers and shows my username on the wrong card numbers. Barcode scanning for self-checkout does not work. This app seems to primarily be a wrapper for the website. It is not a good experience. The old app never had these issues.
Does everything I would ever want from a library app. I can tell it was made for the LLC and not just an astroturfed general purpose app which is nice as well
Use the Lakeland Library app to see your checkouts, checkout and renew items, place holds, browse the collection of the 40 member libraries and plan y...