Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Rollic Games · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This game ticks the dopamine box…for a bit. The gameplay loop is so simplistic that you don’t really need to look at the screen. Just tap to start, tap to end. Rinse and repeat. More detail though: the gameplay loop is you start with a weapon, throw it at objects you’re running at, run into those objects for upgrades for that run, and only that run, get to the piles of rocks between you and the next level and break as many as you can before starting the run over. This isn’t too bad of a loop, but there are also “hordes” that will chase you down in your loop progression, and if they catch you, which they will, your progress through the level is completely reset. There is no skill required and the only valuable resource is the blue gems, which give permanent upgrades, but at such an insanely slow rate that you basically just play the exact same thing over and over and over again.
1). Airplane mode turns off ads 2). Force closing the app before a run is completed saves blue gems and coins, and “rocks” broken, but doesn’t progress hoard 3). Turning time on your device forward allows you to instantly rebirth, and complete challenges to get pink gems, energy, and chests. 4). Power and fire rate are your best friend when choosing gear. Fire rate first. The max gear level is 50, and if you use the blessing with the gems you’ve earned from #3, you can go above that to get INSANE upgrades. A 3% crit chance now becomes 100%. I’ve got 2000% fire rate
Been playing the game a few minutes and no ads so far, not even going past the first level
Climb from the depths and break free! In Hell Escape, you collect stair pieces, unlock divine powers, and scale a towering inferno to outrun demons an...
| Name | Price | Type |
|---|---|---|
| Gem Pack 1 | $0.99 | One-time |
| Area Offer | $1.99 | One-time |
| Area Offer | $2.99 | One-time |
| Rare God Set | $4.99 | One-time |
| Mini Pass | $5.99 | One-time |
| No Ads | $6.99 | One-time |
| Blessing of Rebirth | $7.99 | One-time |
| Gem Pack 3 | $9.99 | One-time |
| Olympus Pass | $9.99 | One-time |
| Companion Pass | $14.99 | One-time |