Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Eric Buswell · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app is very useful for college students since college life is super expensive
I use this app in between my classes to find an energy drink or when I’m bored to see what’s happening around campus. It’s very easy to use and I’m on the app basically everyday.
Super easy to find free things around on campus, great if you're looking for a snack!! Great app
Discover what your campus has been hiding. BuzzU is the community-driven radar that helps students find free food, merch, events, and giveaways happe...