Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗San Francisco Zoological Society · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I checked the lion time and it showed me perfectly when they wake up, me and my son were so happy it made his day, no other zoo has an app like this one! This was so helpful thank you very much god bless
I followed the map to the enclosure titled “Giant Tortoise,” saw a spectacled owl instead, and now I have a disappointed toddler who wanted to see the turtle. (The PDF map on the web site shows that enclosure as blank.) It was a very frustrating experience, map updating my location slowly, map showing paths that are now closed with “Staff Only” signs, and scheduled events that are not happening. I thought the point of switching from paper to electronics was to have up-to-date information.
Finding my way around the zoo is easier with the app and I can plan my visit around which animals I want to see. I can view the animal feedings and keeper chat times and locations. I highly recommend!
Discover everything SF Zoo has to offer with our official app! Easily navigate your way around the zoo with our interactive map and plan your perfect...