Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Dixon Mobility, LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I thought this app would’ve worked amazingly, I tried typing in candlelight for my third grader and it said we’re not available. I changed the grade in hopes that maybe it’s a older word for fourth fifth and sixth grader and it still did not find it overall I think this app would’ve been a great tool to use, but clearly it needs to be updated.
It didn’t have definitions for any of the three words I entered attempting to show my daughter how to use the app for her homework.
A simple dictionary for kids in grades K–7—perfect for vocabulary, spelling, and homework help. Kids Dictionary is made for children, not adults. Eve...