Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Majid Nawaz · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
If I could give this zero stars I would wayyyyyy too many ads I had to watch seven or eight ads just to do one round of shooting and watching all of those ads for trash gameplay do not download this game.
Never play ever! WAY too many ads I didn’t even know what was happening! I got like 10 ads in 2 minutes of playing!
Game is unplayable due to the number of ads. Some of the ads are very inappropriate for younger viewers as they are overly sexual in nature. Wish I could give zero stars!
In this exciting game, players start their journey aboard a large ship sailing towards a beautiful tropical island. As the ship nears the shore, both...