Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Marmalade Game Studio · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I got this because I loved the classic board game and most of the time this app does not live up to it. Having cute outfits and vehicles to drive is cute but there’s not many options of employment (I also hate a video blogger gets more than a pop star and whatever happened to being a doctor or plumber?) or homes for that matter (why would someone buy a dorm house?) but what really makes me mad is that while you have multiple attempts to be educated, buy a home, and even get married - you don’t have that many shots at growing your family. This wouldn’t upset me if it wasn’t something you needed to do to complete challenges to get collectibles! I’ve played at least fifty games of the first game and still can’t get the last collectable because I can’t grow my family! It’s starting to get boring. I take the paths every time but it’s impossible to spin the correct number! And it’s never an action card! Also what happened to having twins or why can’t I choose between cat and dog?! You’ll give players huge cars and I don’t know why because it’s a dang miracle just to get one kid or pet! This isn’t the worst game but it’s certainly frustrating if you want to complete challenges. I love the option of the different boards, it’s something. Edit: just played six games straight, tried my best, can’t upgrade family, can’t win one game. I even did a pass and play and my main character still couldn’t win. The game is rigged against you. I’m about to give up. This isn’t fun.
I remember when i was younger I had the older version of the game, where you had to pay for the extra boards and costumes. I remember feeling so annoyed i couldn’t get them… i got all the puzzles for the first world but never played again. Now I’m fufilling my old dream of playing them all. I’m doing it in order, though I have to complain about the tediousness of one puzzle. Growing your family. Getting married doesn’t count as growing the family, okay fine. But with each game lasting around 20 minutes (with all cpus on 5x speed) and when you dont get a baby/pet each game, it just takes so long! I have had this game for days amd have been playing almost nonstop, I must have sunk about 6 hours in already of just gameplay (albeit with me not paying attention and taking a bit to take my turn) and I haven’t completed the last puzzle. I must persevere though… is this what annoying millennials call healing your inner child? Anyway random person reading my review or a intern of the company or something I hope you have a good day. Also if I remember correctly you used to be able to name the cpus and now you can’t, what’s up with that? I used to have a lot of fun when I was younger naming them and styling them after my family members and friends who didn’t want to play with me. I really miss that feature! What’s the point of removing it?
I love the game of life 2+ and I’m glad they added it to the App Store in the Apple Arcade but I wish I could play with my brothers cause there’s not really a way to play with my brothers and one of my brothers doesn’t wanna like pass and play so the only way we can play on our iPads is to wait to be 13 and that makes me sad because I wanted to play with my brothers and it’s like this. I have to wait until I’m 13 and that makes me sad so I know that they’re trying to keep younger kids safe but it’s just my friends I mean, I know them my brothers because I don’t have any friends with my iPad that I know of so I guess I can keep it that way but I don’t understand. I mean, I can keep multiplayer blacked out until they’re 13 but how come they won’t let you play with their friends until they’re 13 I mean they’re their friends I mean they know them if they’re friends so yeah I guess they can keep it the way it is if they want to, but it’d be nice if you could play with your friends and just make it so you they have to wait until they’re 13 to play multiplayer I think they should be able to play friends online or maybe they can add them to make it so they can do it off-line that would be nice too anyways that’s just my opinion if you can add more updates that be great thanks
Pocket Gamer award winner The Game of Life 2+ arrives on Apple Arcade, with exclusive jobs and a brand-new outfit for Apple Arcade players! The offi...