Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗DE BEERS UK LIMITED · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
De Beers Education is a useful app for learning about diamonds. The content is clear and well-structured, making it suitable for both beginners and professionals in the diamond industry.
I’ve tried this three times and every time I do it, it doesn’t let me submit my information and fill it all out, but it doesn’t let me move forward, I gave up.
Downloaded the app but cannot sign up. When registering, it asks for the country and when I click it, the screen goes blank… except for the DeBeers logo. Then all I can do is close the app. Hope this can be fixed. PS - The 3 star rating is given so I can post this note. You can’t rate an app that you can’t log into.
Develop your diamond expertise with the new De Beers Education app! From the diamond pipeline, to the universe of our collection, our courses design...