Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗The R&A · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
From the brilliantly planned and executed comms team, to the comprehensive resources and options to explore….. this app and production team should win an award. It is by far, the best coverage of any major championship. They use humor, analysis, play-by-play cheeky descriptions and connect directly with the audience through email, tweets etc on air. The Masters should take not about the accessibility and modern touch this championship takes!
All who play the game have a deep respect for The Open,* its long history, and it's' mental challenge, it is just GOLF - at its best...! *Golfers have been blessed with so many wonderful courses world-wide to play. Many in different capacities have invested, designed, built, maintained, and repaired courses giving golfers memories not forgotten of: wins, losses, matches, putts made and missed, miraculous shots, chokes, partners, friendships, scenery, trips, legendary courses, contributed to building Character and Memories for ever. a Brown brother golfer
I’m very impressed with this incredibly simple but rich app. The graphics are clear and sharp. The navigation is easy. The information, overall, is concise and obviously not written by some marketing-hacker. The crowing feature of the app is the well-designed Course Guide which (at least prior to the start of the Championship) provides a beautiful interface for browsing the details of every hole on the Dunluce Links. I can’t wait to see it in action once the event begins in earnest! Great job! This is by far the best dedicated Major event app.
Download the enhanced Open App to enjoy unrivalled coverage from Royal Birkdale. Whether you’ll be part of the captivated crowd or watching every sho...