Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗AloaLabs, LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The app looks amazing but it’s a bit weird to have a budgeting app that’s only local to your phone. And the app is only available on iOS, without even a web client, so it’s impossible to get advanced metrics like you can with YNAB. I’m also afraid of vendor lock in as there is no data export or sync features. It would have been miles better if the app was a fronted to YNAB (which provides a very nice API and already has many community integrations), instead of just being yet another app that I might forget about in a month 😅
I love the ease of use of this app and it’s all great. While it’s slightly annoying having to manually add everything, it’s still worth it for this well developed app.
I love how simple and intuitive the app is. It helps me not get overwhelmed and actually keep track of my expenses!
Luna is a budgeting app designed to help people curb spending and is built on 2 core principles - Completely manual (for your own good) - An incredib...
| Name | Price | Type |
|---|---|---|
| Monthly Subscription | $4.99 | Monthly |
| Luna Yearly Subscription | $49.99 | Yearly |
| Luna Lifetime Access | $149.99 | One-time |