Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Afrifanom Limited · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
A lot of work has gone into this but the generated referral link doesn’t have deep links implemented so after sending a referral link to a user who installs and registers, the referral code will have to be added manually again which is an inconvenience. Lost a lot of referrals who I can’t meet in person to guide them through this. Signup flow has a few issues and most of my friends who I referred got stuck in the process and couldn’t sign up. I suggest making it optional to add your voter ID and other info that might be a challenge to retrieve immediately. ready to change my rating to 5 stars if this is fixed.
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