Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Azur Interactive Games Limited · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Overall, I highly enjoy this game despite the negative feedback the game gets because people aren’t patient. When you make certain products in the game, you have to wait like all other games. Everyone cries and wails about when the next region comes out, but there are literally other activities that you can do outside this game or within. My main critique of the game is the reliance on earning coins to either increase the amount of engineers you can hire, or the ability to upgrade your in game facilities to make certain products. My other criticism is on the earning of locomotives. Randomizing the locomotives you can earn via keys is nice and all, but after awhile it gets rather frustrating as you could want one locomotive reward from the spin, but you keep getting everything else but that (this is much later into the game or region mind you). But overall I really enjoy the game and variety of locomotives that can be earned
i really enjoy this game. However, and this is a big part of why I’m even writing this review, the algorithm used in game for the “parts” needed to upgrade the engines in game is off. Common parts are suppose to “hit” 45% of the time. That is not my experience. In fact, the “rare” parts hit 45% of the time while the “common” parts hit at the rate of the rare parts. The algorithm is messed up according to the data I’ve been keeping. It’s not a smooth bell curve as it should be. I’ve worked for gaming companies and had long conversations with the head of programming RE: gaming algorithms. I was the forward face of the company who actually taught everyone else how to play on behalf of the company. The game is fun; I enjoy it. Alas, algorithms appear to be off. There should be a smooth bell curve for the parts, but there isn’t. Makes leveling up the engines and hence the trains slow (and costly if you purchase the parts cases which is actually what I’m complaining about … you purchase the case, game says 45% probability of landing on common parts; it’s not what’s happening for me.)
I love the game and I encourage it to continue but I want to talk about the thanksgiving event. While I do take in that its still in beta stages I wonder what other people say about the keys during the event. The keys in the event where put into the stage rewards, and while I think it’s clever I think we should still get keys for completing tasks. Another thing I should mention is most of the tasks to progress are an 1hr long, which means the player would most likely have to be on the game all the time just to get a high stage level. And again I take in it’s still in beta I think it would be a better idea to get keys while an event is ongoing or have more tasks shorter like 25 to 30 minutes. Thank you for reading, from player Yeeg yeegler.
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| Name | Price | Type |
|---|---|---|
| Lifetime Deal | $1.00 | One-time |
| Prod Boost – $2 | $2.19 | One-time |
| Prod Boost – $5 | $4.90 | One-time |
| Tiny pack of gold coins | $4.99 | One-time |
| Pioneer Starter Pack | $4.99 | One-time |
| Epic Upgrade – New York | $9.89 | One-time |
| Small pack of gold coins | $9.99 | One-time |
| Season pass premium ticket | $15.99 | One-time |
| Season Pass Ticket + extra pts | $19.99 | One-time |
| Medium pack of gold coins | $24.99 | One-time |