Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Bitwarden Inc · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The only use case for this app is if you are an existing Bitwarden Free user and already have all your 2FA secrets stored in Bitwarden. That makes it slightly more functional for me than Ente Auth, so I use it on my work phone where I don’t have BW Premium. This is exactly as secure and functional as just using the (premium) TOTP generation in Bitwarden. Why develop a separate app which is just the free version of a paywalled feature? I would NOT use it otherwise or rely on it as a single source to store any 2FA codes. The “Backup” depends on you still having access to an iPhone and your iCloud, which is a recipe for circular lockout. Save your recovery codes, people. Lack of website icons is a bummer since that’s my favorite feature of the main BW app.
Is a back-up system (iCloud Drive or something) going to be put in place? Why does it not just directly connect to Bitwarden to sync those stored there? Why the export and import process for Bitwarden? How about an export and import for Twilio’s authenticator app? UPDATE JAN 4, 25: Bitwarden waited until they had actually added some of this functionality before responding to my review. We (my wife and I) have been big proponents and supporters of Bitwarden for several years now so this feels a little dirty and disappointing that they would do this. Keeping the review at the same four stars I had it at because of it.
Recently came to iPhone from Samsung. Used to use Aegis but it’s not available on iOS sadly. I already use Bitwarden so when I seen their new Auth app I had to try it. 2FAS and now this one I think are the 2 best Auth apps on here. I do like it and it’s pretty good for being new but I’d like to see the whole UI match between their 2 apps and for each of my tokens to have it’s corresponding providers icon instead of all of them having a globe icon. Also I agree with another persons review, I think it should require my Face ID every time I go back into it not just after the whole app is closed.
New from Bitwarden, provider of the password manager trusted by millions, Bitwarden Authenticator generates verification codes for two-factor authenti...