Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Jawad Ahmad · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The app started off wonderfully; you used to be able to watch any movie before it came out on Netflix. Now, all you can do is watch trailers. It's frustrating—what's the point of having the app if we can't actually watch movies? The new update is disappointing. Don't waste your time.
The app started off great you could watch anything and everything no matter the network. But no the new update has taken that option away you no longer can watch shows and as for the movies it’s only trailers.
Love it. Has a lot of movie and tv show suggestions.
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