Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Rudolf Dr. Jagdhuber · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
No levels to slog through until you hit a wall. I really appreciate that. There are starting positions for you to play. Or you set up the pieces yourself. Or you can have the game randomize a starting position for you. Many games will end in a draw. But that’s okay. Very well done, developer!
A mini version of the worlds most popular board game. It may look simple on first sight, but do not underestimate the new tactical complexity of a sma...