Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Joseph Ethan Hartono · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
What’s the point in having preview photos of the food if they’re just going to be AI generated images that don’t actually represent what the Caf is serving? Why not take photos of the actual Caf food to use as previews? It just seems a bit disingenuous to me to be honest. Also the new UI is absolutely lifeless compared to the vibrant yellow and green of old. (If I didn’t know any better I might even assume AI designed the whole thing) Obviously this all comes down to personal preference but I much preferred the previous UI to this one and will likely be uninstalling the app and relying on the Biola website from now on.
I’m literally aboutta bust this app is so good
aside from functionality - it does the job - I love seeing this lil lizard on my phone. it’s like a Pokémon in my pocket ✨
Know what food is in the Biola Caf :) AND what's happening on campus!