Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗William Brown · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I know they have ads to pay for the free game but every five to ten seconds an ad interrupts game play. At least let us play for ten minutes before you play an ad. Or give the option of watching three ads in exchange for ten to fifteen minutes of ad free game play. Since that’s how many ads I saw in just half a minute of playing.
Steal into the crime city, the crime city has so many wealthy people, who sneak into the house rob the houses & sell them at the market to collect mon...
| Name | Price | Type |
|---|---|---|
| 1000 Coins | $1.99 | One-time |
| 2000 Coins | $3.99 | One-time |
| Remove Ads | $4.99 | One-time |
| Bundle 3000coins, remove ads | $9.99 | One-time |