Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Per Diem Subscriptions, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This location has best service and gets my order always to me very fast.
The app works wonderfully but it’s taken me like a year to finally program my brain into knowing that faded buttons aren’t disabled in this app. The faded soft pink color on action buttons is classically used to indicate that the action can’t be taken, and it drives me crazy that they chose to make this the primary button color. Other than this really backwards and naive design choice, the app is awesome.
Easy to use app. I love that I can now order on the go and it’s available on my fingertips! You can order drinks or feed and make modifications directly when placing your order. Easy enough, now just stop by and my order will be ready for me! I love it!
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