Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Best Fun Games · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Makes it easy to study while in lines, waiting for the metro, in between meetings. Fast and convenient. Not sure the questions are really like those you get on the actual PmP - but it does help solidify understanding of the terms.
I’ve used the app for a while and it’s a great flash card/multiple choice kind of system.Only downside is that a couple times the app has listed one answer multiple times and if you get the wrong one then it says you’re wrong and dings your overall rating.Noticed this today when “ Number of user story points completed per iteration” popped up twice
I have been using this app for 7 months now, casually studying for the PMP examination. I decided to gamble, and only utilize this app for preparation. I got the personal readiness score (the apps predictive test performance metric) to 90% and took the exam at a Pearson center. I scored AT/AT/T in the people, processes, and business sections. I would like to add, that the exam I took felt very different than the format of questions presented by the app. So much so I was worried after the first handful on the real test. The themes and overlap must have been strong however, I would not consider myself a veteran project manager, having done the job for three years now. I would encourage the apps producers to update some info, as I encountered some things/terms that I had to make best guess at.
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