Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Adams Publishing Group, LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
While trying to read obituaries, there’s a constant pop up of a Legacy video, I closed it and within seconds it’s playing again. There are advertisements all over the articles that are so distracting that makes a reading experience incredibly frustrating. I would rather wait for the two paper editions I receive than to try and read an e edition. Please fix it
So difficult to use this app. Doesn’t keep me signed in from one day to the next then works fine for a few days. Difficulty getting to the login page frequently. Extremely expensive for a digital account. Canceling my account as soon as I can figure out how.
I like to read a paper. I like to feel it in my hands. But this app is well laid out, and you can click on an article, and it brings it up into a readable font. Very well done.
The Cecil Whig eEdition app now includes both LIVE NEWS and the replica edition of your local newspaper. This is a digital replica of the printed Ceci...