Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Adam Ambrosius · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The Heat1 team is innovative in the sport of fitness and they are constantly finding ways to improve features in the app. Definitely moving in the right direction
Such a fun and easy way to be part of the CrossFit games and other competitions. Finally a fantasy…and CrossFit competition I can win
Fun app for CrossFit fans. Makes it a bit more entertaining when you can make predictions with your friends. They keep making it better.
Immerse yourself in functional fitness competitions with Heat 1! Our app lets you not only follow the action but actively participate in the excitemen...