Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Redcat Pty Ltd · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Waste of time installing. Can’t order “a problem has occurred (unknown)”. Very helpful.
Completely useless app. Doesn’t support Apple Pay, doesn’t let you pay with card. Literally can’t place an order in the app. Can’t even view the menu properly as half the items on the board inside aren’t in the menu on the app. The app genuinely does nothing useful.
Attempted to use this app, but was notified that the app doesn’t support Apple Pay from Apple Pay itself. Not trusting to use credit card in app, so makes app useless.
Established in 2014, Momo Chicken is dedicated to provide quality food with exquisite taste. Inspired by the simplicity of Korean street food, Momo C...