Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Sven Szczepanski · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I only tried to open the app … next thing I know it said purchased.
it just reads info from Health app. Not clear why someone would want to have second app instead of just use Health. I thought this one would show data from the temperature sensor
wristSkinTemperature clearly shows the last measurements of the wrist temperature on the Apple Watch, which can otherwise only be found hidden in Appl...