Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Peter Denbigh · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Game was very fun for the family. Cardboard spinner was a bit difficult to use, so adding the spinner to the app would be a great addition and make the game that much more fun!
The game is great, the app is a helpful addition but one addition would make it all fantastic. The spinner board in the game set doesn't work great. If an optional digital spinner could be added to the app that would make everything work even better!
My 9 year old daughter loved this game and we are excited to play with more people. The app is especially fun with Kim and Penn’s voices.
The Family Faceoff game companion app does everything you need to take your family fun night to the next level. Timer: Your entire family will be in...