Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Nexstar Broadcasting · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
You can’t scroll through any article without it opening whatever ad is being shown 30 times. I usually get so frustrated I stop reading what could be a great news piece before I finish. It doesn’t matter how carefully you scroll it seems to open every few seconds/swipes so until that’s fixed I’ll just read others news stories. They are great at news but not when you have to close out of ads 30 times to try and read them. Please fix this S it’s extremely frustrating. I get you need people to sponsor/cover your news and page but don’t make it a trap where we have no choice.
This pertains to the live aspect of the app. On many occasions when trying to watch the morning show, the app will flash the broadcast off and on in my screen. When that stops, the video is fine however there is no sound. This usually happens for a good 3-5 minutes of opening the app before it finally resumes a normal stream. On other occasions, I can watch the CBS Morning news instead my local channel, which I don't understand. This app is good when it works however within the last year, it has been declining with how reliable it is.
What happened to you live news cast? It no longer works just a blank page.
News has never been more local than in the palm of your hand. The KOZL KOLR mobile app brings you all the top stories from our daily broadcasts, as we...