Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Boy Howdy Technology LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I love this app, along with many others from BoyHowdy… however, I have not been able to be active on it for a couple of weeks. Came back in today to resume playing and have been put back to level 1 instead of 20 or 21 which I was on prior to being absent? Is that normal? Was shocked and less than happy that I had lost all my progress. I have been a loyal Boy Howdy customer for several years. Please reply to this.
I kind of rolled my eyes when I first saw this game, but I thought, Why not give it a try?” It has become the most addictive game I’ve played in some time! What I probably like the most is that the ads are quite unobtrusive — and not ubiquitous. I also like that this is not a game full of quirky gimmicks. What you sed is what you get. Go ahead — take the challenge!
Boy Howdie games are the best mobile games I’ve ever played. They’re simple enough for me to play them with young children, which also means that they’re simple enough for those with brain fog and other cognitive difficulties to play; and they’re sufficiently engaging and stress-free to keep me busy on my all too frequent sick days. Also, support is extremely helpful and make it easy to solve any in-app problems (i’ve only ever experienced one in the years i’ve been playing).
••••• "Most Fun! Great game! Massively challenging without being annoyingly impossible!" --JD ••••• "Addictive Strategy Game! It is like a modern...