Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Cerner Corporation · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app completely lacks the ability to perform even the most basic and frequently performed functions, such as **ordering medications.** As a physician who works with two different mobile EMR apps, Cerner’s PowerChartTouch highlights glaring feature disparities that are emblematic of the long-standing deficiencies inherent to the Cerner’s parent EMR. Of note, these deficiencies are a solved problem in other EMR apps. For example, Epic’s Haiku app has supported basic functions such as ordering medications for years. It is remarkable that — despite this profound feature disparity — Cerner’s PowerChartTouch app has made no apparent progress towards integrating even the most basic features within the past 12 months. I recommend that physicians seek out alternative EMRs when possible and avoid Cerner’s languishing platform altogether given the seeming lack of active development.
Desperately needs Microbiology interface. Who are you kidding? Microbiology data is >50% of inpatients. You cannot make a decision on many patient’s without knowing culture results, ID and sensitivities. So rounding with this in the hallway is limited. I’m quite facile with technology and figured how to use this with forced patience and perseverance. It is not intuitive to place and edit orders. Good luck those who claim to be luddites, then again you may not be trying this anyway. It’s so slow migrating from one patient to the next, and between patient lists. Last update seemed to help slow things more. Good job. Allow to see patients who have been discharged or in a list of discharged patients. That is important if you need to search to contact someone or follow up with them. Currently d/c’ed patients disappear from all lists. Need MAR tab to see what meds have been given and when. This helps deciding if you need to order that extra potassium or magnesium among other things. Feel free to reach out to me if you really want more feedback.
When the new update came we lost an important trend review for data. For example, when a lab was selected a double tap would open the details of the lab and include a graph trend of the measured value over time. This was very valuable for many types of measurements including, vitals, specific blood pressure trends, heart rates, and important lab values. Now with the update, vitals are not available in a trend view, nor labs. Labs are only listed by dates, and not easily accessed like before. Our team rounds appreciated the ease of data access and mobility throughout the hospital on our service and power touch expedited our rounding, now since the update the data is not as timely/accurately updated, and the trending capabilities are absent. Very disappointed in the updates. Please bring back the trending graphs and detailed views of vitals and labs that were available before. Dictation is spot on 100% and a time saver, but not used anymore by our team since graphing trend review was taken away.
PowerChart Touch for iPad® and iPhone® supports fast, easy, and smart workflows. PowerChart Touch allows a provider to complete both ambulatory and in...