Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗KENTUCKY COMMUNITY AND TECHNICAL COLLEGE SYSTEM · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Super convenient having an app that I can open up and have access to the links I use the most frequently. I also love being able to go to the discussion tab and ask questions and quickly get a response. I enjoy having this one app compared to having to use multiple bookmarks on my phones Home Screen to access the sites I need such as student email and the student self service center online.
So there’s nobody to talk to to fix the app is what I keep getting told what I call In to the school (BCTC) and complain about it. It will not stay logged in on my iPhone and iPad so when I switch between the two I constantly have to sign in, and then when I sign in sometimes he’ll act like it’s going to go through but then it kicks me right back to the sign so I Gotta do it again and then I’ll act like it’s going to go through and then I’ll kick me back and I do this sometimes three and four times before it actually goes through and then if I have to move over to my iPad I get to do the same thing all over again yay fun… The only reason why I use this app is so I can do my schoolwork otherwise I would not use this app at all! And I don’t understand why there’s so many different ways to get to one thing but you have to navigate a certain way you can do both things on my path and blackboard but if you go through my path there’s some classes that’s why you Gotta go and other classes you have to go through blackboard it makes no sense it should be either or or one only!
This app has some nice features, but the most important feature of all, the email, more times than not has issues. Just about every time I open the app, clicking the email tab results in an infinite spam of reloading the page. It may not be a main feature dealing with grades, but it is very important to almost every class. It would also be nice to have a feature to clear all notifications. Whenever teachers add in assignments at the beginning of the semester, many assignments appear at once and there is not a clear way to get rid of the notification badges on the tabs within the app at one time. Aside from that, what the app does well is show assignments, schedule, and grades. Although, it would be nice to see a feature for overall grade in a class.
The KCTCS App brings your college to your fingertips and helps you stay connected to your campus community. Keep up with your classes, assignments, an...