Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Union Electric Membership Corporation · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I can’t even sign up. It’s not working
For as much money as we pay for power every month, you’d think their app would be a little better. I would love to be able to click the bar in the usage graph and see more details like exactly how much it cost me that day and exactly the kWH. Where’s all the info it’s supposed to have but never does like the temperature that day? These things are very useful when it comes to trying to lower your energy usage but I guess that would dip into your pockets, right? All this app is good for is paying the bill and that’s it. Says all you need to know. “Give us money and go away”.
In the App Store says app is compatible with 4.1 and greater IOS. I have IOS 6.1 on my Touch but when I go to sign in says "not compatible"? App needs updating for better support.
Our Mobile App is designed to give you fast, secure account access so you can easily manage your account details, view your bill and your account bala...