Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Prothom Alo · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Nagging issues like sometimes ads stay on top of news and doesnt go until scrolling
I really expected better from Prothom Alo’s app. It’s one of the top Bangla newspapers, but it still doesn’t have dark mode, which is standard in almost every app these days. Reading news at night is a pain — the bright white background strains the eyes, and it feels outdated. The content is good, but the user experience is seriously lacking. Please add dark mode soon — it’s a basic feature that readers have been asking for for years!
It’s very hard to make a comment. I have logged in so many times but the app keep kicking me out. The commenting system is so primitive! I can’t believe that a leading newspaper has such backdated app. The more frustrating thing is that, things don’t change either. The issue with the comments has been there for years now.
Prothom Alo is the largest Bangla newspaper from Dhaka (Bangladesh). This is the official app of Prothom Alo Bangla to provide its readers with news i...