Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Dallas Cowboys Football Club, Ltd. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Roster and Schedule info during Season only. Limited news-always find out faster on other more reliable and up to date sources. Also don’t post stories or podcasts on weekends which is when everything happens in NFL. Podcasts are lackluster except may be The Break and Draft Show with David Helman (their only knowledgeable staff member since departure of Bryan Broaddus) Broaddus was only one that made Talking Cowboys worth listening to with his vast knowledge. Nick Eatman is OK but Spagnola, who is always closed-minded and opinionated on show and articles, should have been the one fired to save the integrity of the show. I suggest 105.3 The Fan instead, now featuring Broaddus. Hanging with the Boys often makes me wonder why it exists. They never know, or want to know, anything about biggest part of the Spring, THE DRAFT, and rarely know what’s going on with the Cowboys. Nate needs to find different job. Not good radio voice-always sounds like he doesn’t give a $#*! They’d rather talk about fishing and GOT and concerts they went to, or what they did over the weekend. All in all, it’s hard to believe they’re even in the same building as the Cowboys.
Love the app, and the ability to listen to the game if you are within the Cowboys broadcast area. However, since the 2019 season started, while I'm listening to the game, it will shut off after a couple minutes if I don't have the app open on the screen. It didn't do this last year. I have an iPhone X. Please correct this!
If you are a Dallas Cowboys fan this application is for you. Whether it is the latest news regarding the team, media videos, gallery images of events and stadiums, team information such as roster, statistics, schedule and game day breakdown, radio coverage, Fantasy, social media feeds of players or AT&T stadium information this app has something for you. The design works well in providing a simple yet comprehensive framework to navigate to a section you are interested in or being able to modify settings such as team push notifications whether it be for breaking news or game scores. The Dallas Cowboys application serves as a great companion to those who are invested or even just casually interested in "America's Team".
Welcome to the official mobile app of the Dallas Cowboys. Make your phone a unique part of your game-day experience, with access to the latest breakin...