Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Hump Software · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app has become an important tool for assessments. Gives great information.
I know I have an older iPad but I’d prefer if it didn’t give the option to download instead of take my money and not work.
There's a lack of customization options. For example, the speech rate cannot be slowed, the reward sound cannot be changed (the current one is startling for some clients and childish), and the therapist cannot choose where to begin in a section (repetitive and frustrating, especially for those with short attention span). MOST IMPORTANT OF ALL, THERE IS NO OPTION FOR SAVING DATA WITHIN THE APP. I have multiple clients and have to return to the resource room following each one if I want to print out results. If I start a new client without doing this, data from my previous client is gone. This feature has been mentioned many times in these reviews, yet it has never been added.
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