Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗OTA Broadcasting · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Love this app! Super easy to use and always keeps me updated on local news and weather. The livestream works great and I like getting quick alerts when something important is happening! Great job to the developer and NBC Palm Springs!!!
I allowed notifications for this app. I want to get news about Palm Springs. I don’t want to get notifications about every single Olympic event. As far as I can tell, there’s no way to configure the app to send me only what I want. As a result, I have to turn notifications off, which will reduce my number of visits. And, if I’m not the only one who feels this way, that may affect ad revenue because of the reduced number of visitors to the site.
Big changes on this new version! Great local and national news feed. You can even watch the Livestream of the broadcast without commercials!
The new NBC Palm Springs app is your essential local news source for the Coachella Valley. Watch live newscasts, get real-time breaking alerts, track...